Let's work together

Hi! My name is David. I’ m dedicated to creating meaningful user engagement through the latest ideas in data visualization and UX design.

During this decade, we will see great advances in how we interact with data. I’ m excited to be apart of it, and I hope you are too. Partner with me and let’ s see what’ s possible.

Picazzo Data founder David Krupp has a reflective pose and expression while sketching a new design in his studio.

Capabilities

DATA VISUALIZATION

Before one has meaningful conversations, you must ask bold questions and find ideas worth sharing. Data is a rich vein of potential, which too often is left untapped. Picazzo combines data discovery and user centered design to connect insights with action.

Product design

Nervous about the complexity involved with attempting to build data-intensive application? Reduce project risk and maximize efficiency by augmenting your engineering team with a focused dataviz product design approach. Picazzo will unblock your engineering teams with pragmatic and elegant design that encourages simplicity and feasibility for reaching rapid customer value.

UX Strategy

Make effective data visualizations even better by setting a vision and define goals before sketching and designing critical user flows and interaction patterns. Ensure all relevant information is available with the right context for each user decision.

Design Sprint

Fully unlock your product and engineering team's potential by incorporating the latest ideas in UX and dataviz design by taking your team through creative design activities from ideation to testable prototypes within one week. Move fast and learn things!

dashboard design

From interactive dashboards to critical system monitoring, Picazzo Data iteratively designs visualizations around business goals, data opportunities, and needs of the end users. See what's possible with the latest dataviz design patterns that scale and provide user value faster than you'd expect.

Data Experiences

Seriously fun and effective scrollable storytelling patterns that show data insights in a compelling and interactive way with minimal user effort.

GEnerative Research

Finding stories in data worth sharing isn't enough. We also must appreciate how people think and act through research and feedback. Using the latest UX research methods to better understand users are critical for accurate visual communication.